Skip to main content

Review article analytics

Article analytics is available on eligible plans and development stores.

GoalChoose one evidence-based improvement
TimeAbout 5 minutes
ScreenAnalytics

Screen map of the analytics workflow

Common metrics

MetricMeaning
PVNumber of article page views
UsersApproximate number of people who visited
Completion rateHow often readers reached the end
Bounce rateHow often readers left without continuing
ImpressionsTimes the page appeared in Google search
CTRPercentage of impressions that became clicks
Average positionApproximate Google search position

Select an article and period, then compare metrics from before and after a change. Search data requires a Google Search Console connection and can take time to appear.

Metrics are hints, not proof. Do not change the title, body, images, and products all at once; make one meaningful change and review the next period.